Yesterday, I had the opportunity to return to my alma mater, Curry College to speak to the Continuing Ed. Marketing class and the M.B.A. Public Relations class with Professors Bob MacNeil and Tony Fabrizio, as well as Curry’s Director of the M.B.A. program William Topper .

The group of 26 attentive students were terrific as I spoke with them about the origins of Grow Socially, our client and fan base, as well as what business practices we use and how it relates to their current courses. We spoke at length about what clients want to get out of the social media marketing efforts, and why an increasing amount of companies are outsourcing these services in 2012.

They asked some great questions and had a tremendous amount of feedback about how social media marketing has influenced them not just as marketing students, but as consumers as well. It was a rewarding experience for me to be able to share some stories and facts with Curry students as well as see some familiar faces.

I’d like to thank everyone at Curry for having me back and look forward to possibly returning to the Milton, MA campus again in the near future!

…….Also thanks for this awesome mug!

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