From February 21st through the 24th, folks from both Grow Socially and interlinkONE and will be attending the 2012 MFSA Mid-Winter Conference in Phoenix, Arizona.

What is the Mid-Winter Conference?

The Mailing and Fulfillment Services Association (MFSA) always brings together a great collection of folks at their events, including the annual Mid-Winter Conference. This year’s event promises to continue that trend. Folks from all aspects of the mailing and fulfillment industries will be there — including representatives from the USPS, owners of mail and fulfillment companies, hardware and software vendors, and people that run the day-to-day operation at their facilities.

Needless to say, we are quite excited about the opportunity to participate in this year’s Mid-Winter Conference.

If you will be attending, we looking forward to seeing you! Here are a few things that you may want to keep an eye on:

Presentation from John Foley, Jr.

On Thursday, February 23rd, our CEO John Foley, Jr. will deliver a presentation and moderate a star-studded panel. Their theme is “A New Path to Profit: Business Transformation a Multi-Channel World“.

This session will take place from 10:30am until Noon.

During those 90-minutes, John and the panelists will discuss the challenges that service providers may face as they seek to adapt in a multi-channel world! They will share strategies, plans, tips, technologies, and tools that they are using to help their business grow!

Launch of a Book for the Mailing and Fulfillment Industries!

The 2012 MFSA Mid-Winter Conference will be the official launching pad for our CEO John Foley, Jr.’s new book!

Titled “Business Transformation: A New Path to Profitability for the Mailing and Fulfillment Industries”, this book is packed with case studies and growth strategies that are specific to the mail and fulfillment services providers.

Make sure visit our table in the Vendor area to pick up your copy of this book!

Benefits of our Warehouse Management and Automation Software

Our VP of Sales Karen DeWolfe will be on hand throughout the conference. If you are looking for ways to streamline your warehouse and inventory operations, make sure to spend some time with her!

Karen will be able to provide you with an overview of the latest enhancements to our ilinkONE Version 8 software. Let her know which areas you are looking for help in — whether it’s related to online ordering, inventory management, order processing, pick tickets and packing slips, shipping or more — and she will show you how our solution can help!

Learn How to Make Money with Mobile

There is no doubt that mobile is having a dramatic impact on the way that people communicate and consume information.

We will demonstrate how solutions that incorporate QR Codes, mobile websites, and more can be used to increase the effectiveness of print, mail, and fulfillment.

Ideas to Help You Improve Your Marketing Efforts

There is no doubt that service providers face tremendous pressure today to remain relevant and grow their business.

One way that they can do this is by increasing the effectiveness of their own self-promotional efforts. Grow Socially’s Vice President Dena Woerner will be at the conference, and she’d love to chat about ways that you can grow your business through website improvements, SEO, and social media efforts.

See You There!

We hope to see you in Phoenix! MFSA Mid-Winter Conference, here we come!

Tags: conference, Event, MFSA, presentation, speaking